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In a response, Apple indicated its preference for a variety of up-and-coming standards that collectively compete with what Flash can do.
“Someone has it backwards—it is HTML5, CSS, JavaScript, and H.264 (all supported by the iPhone and iPad) that are open and standard, while Adobe’s Flash is closed and proprietary,” said spokeswoman Trudy Muller in a statement.
HTML5 is a revision to Hypertext Markup Language used to describe Web pages; CSS (Cascading Style Sheets) are used to format Web pages; and H.264 is a video compression technology used in streaming video among other areas. Adobe isn’t totally removed from these technologies, however: its Flash Player includes H.264 support, and its AIR technology has built-in HTML and CSS support through inclusion of the WebKit browser on which Apple’s Safari is based.
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Adobe scraps work to bring Flash apps to iPhone | Deep Tech - CNET News
Apple isn’t exactly the biggest proponent of open standards all the time, as we know from the iPhone App Store, but they’re exactly right here. Adobe is every bit as closed about their own proprietary formats and Apple is pushing the web toward the better long-term standards.